Fresno State football will debut perhaps its most unique uniform yet for its Ag Fest-themed home finale, paying homage to the agriculturally-rich Central Valley like never before.
The game, set for 7:30 p.m. on Saturday, Nov. 22, against Utah State at Valley Children’s Stadium, is tabbed as a “whiteout,” with the Red Wave encouraged to wear white to match the team. The game will be nationally televised on FS1, giving Fresno State the opportunity to showcase its ag roots to a nationwide audience.
The Bulldogs will don white jerseys with green “Fresno State” lettering across the chest and sublimated farm imagery uniquely integrated into each green jersey number. The concept means each jersey – from Korey Foreman’s No. 0 to Michael Jordan Jr.’s No. 99 – will feature different art representing various fruits, nuts, vegetables and livestock that make up the region’s agricultural footprint.
For decades, the Bulldogs have worn the iconic Green V on the back of their helmets, but – for the first time ever – the Green V will appear on the sides of their white helmets with the four-paw logo on the back.
The Green V, introduced in 1997 when Pat Hill became Fresno State’s football coach, symbolizes the pride the university takes in representing the region. The V is green to honor the Valley’s agricultural heritage and the hardworking people who feed the nation, with a Bulldog Red line through the middle, symbolizing the university’s place as the “Pride of the Valley.”
“The Red Wave is one of the most passionate fan bases in the country, and so much of that pride comes from the Valley’s agricultural roots,” said Fresno State coach Matt Entz. “The Green V has always meant something here. This jersey is a tribute to the hardworking people who make the Central Valley what it is. We represent them when we step onto the field, but on an even deeper level on Nov. 22 in these new uniforms.”
Fans can rep the unique look, too, with several special merchandise offerings available now online and in stores for the whiteout game:
- Officially licensed Adidas replica jerseys, including NIL replicas featuring the names and numbers of student-athletes who opted in, are available on the Athletic Solutions website, as well as Kennel Marketplace and Kennel Bookstore. The jerseys were designed by alumnus Joel Beery, a graphic designer on the university’s marketing and communications team.
- Official “whiteout” game shirts – featuring the new “5V9” mark and other Central Valley area codes representing the Pride of the Valley – are available at Kennel Marketplace, Kennel Bookstore and other retailers as well as in-venue kiosks during the game.
- Limited-edition, white 5V9 Yeti tumblers will be available at all Valley Children’s concession stands on game day. The tumblers are available for $50 and include free soft drink refills throughout the game.
- Exclusive 5V9, Pride of the Valley and four-paw logo apparel patches can be purchased and added to customizable white sweatshirts available on game day at Valley Children’s Stadium.
Visit gobulldogs.com for the full story, including more details and quotes.
